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Keep it real in the pasture
Lower birth weight = More live calves
Increased weaning weight = More pounds at weaning
Keep it real in the feedlot
Higher yearling weight = More pounds, efficiently
Increased carcass weight = more pounds at harvest
Larger ribeye = better yield grades
More marbling = Higher quality grades
Commercial cattlemen trust registered seedstock breeders to make documented genetic improvements that provide them the opportunity to succeed. From 2004-2014, the 2015 AICA National Cattle Evaluation Genetic Trend illustrates Charolais seedstock breeders are doing their job! The trend shows dramatic improvements in every trait of economic importance.
More pounds. More profits. Charolais keep it real.
american-international charolais association